Privacy Policy

Privacy Policy

Last updated: October 23, 2026

Luvtixo operates this store and website, including related information, content, features, tools, products, and services, to provide customers with an online shopping experience (the “Services”). Luvtixo is operated by Guangzhou Medao Technology Co., Ltd. Our store is powered by Shopify, which enables us to provide the Services.

This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit https://luvtixo.com/, browse our products, create an account, place an order, or otherwise communicate with us.

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read and understood this policy. Where consent is required by applicable law, we will obtain it as appropriate.

If there is a conflict between our Terms of Service and this Privacy Policy concerning the collection, processing, or disclosure of personal information, this Privacy Policy will govern those matters.

1. Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another individual. It does not include information that has been anonymized or de-identified so that it cannot reasonably be used to identify an individual.

Depending on how you interact with our Services, we may collect or process the following categories of personal information, subject to applicable law.

Contact Information

This may include your name, email address, telephone number, billing address, shipping address, and other information you provide when contacting our customer service team.

Financial and Payment Information

This may include transaction details, payment method, payment confirmation, billing information, and information supplied by payment service providers. Payments are processed through the payment methods available at checkout. We generally receive transaction-related information and payment status rather than your full payment-card number.

Account Information

If you create an account, we may collect your username, account preferences, saved settings, and other information needed to manage your account. Authentication credentials may be handled through the systems used to operate our Services.

Transaction and Shopping Information

This may include products you view, add to your cart, purchase, return, exchange, or cancel; order history; quantities; order status; and related transaction records.

Communications with Us

We may collect information included in messages you send to our customer service team, including questions about products, order inquiries, return requests, refund requests, and other communications.

Device Information

This may include your IP address, browser type, device type, operating system, network information, language settings, and other technical identifiers associated with your device or browser.

Usage Information

This may include information about how you navigate and interact with our website, such as pages viewed, links clicked, referral sources, browsing activity, and interactions with website features.

The categories of information collected may vary depending on your use of the Services, your privacy settings, and applicable legal requirements.

2. Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you: When you place an order, create an account, complete checkout, contact customer service, submit a return request, or otherwise provide information to us.

  • Automatically through our Services: When you browse our website or interact with our products and services, including through cookies, pixels, log files, and similar technologies.

  • From service providers: When companies that support our store, payments, shipping, customer service, analytics, or other operations collect or process information on our behalf.

  • From business partners and third parties: Where permitted by applicable law, including information related to advertising, analytics, fraud prevention, and other services connected with our business.

3. How We Use Your Personal Information

Depending on how you interact with our Services, we may use personal information for the following purposes.

Providing, Operating, and Improving Our Services

We use information to process payments, fulfill orders, arrange shipping, manage accounts, maintain shopping preferences, process returns and exchanges, provide order updates, and improve the functionality and performance of our website.

Marketing and Advertising

Where permitted by applicable law and consistent with your preferences, we may use information to send promotional communications, present relevant products, measure advertising performance, and display advertisements on our website or other websites.

Advertising activities may use information about your interactions with our Services, such as products viewed or added to your cart, to help measure or improve advertising relevance.

Customer Service and Communications

We use information to respond to questions, provide support, resolve order issues, communicate about purchases, and maintain our customer relationships.

Security and Fraud Prevention

We may use information to verify transactions, detect suspicious activity, protect accounts, prevent fraud, investigate misuse of our Services, and maintain a secure shopping experience.

Legal and Regulatory Compliance

We may use or retain information when reasonably necessary to comply with applicable laws, respond to lawful requests, maintain business records, resolve disputes, enforce our agreements, or protect our legal rights.

4. Cookies and Similar Technologies

Our website and service providers may use cookies, pixels, web beacons, and similar technologies to operate the store and support its features.

These technologies may be used to:

  • Keep the shopping cart and checkout functioning.

  • Remember preferences and settings.

  • Understand website traffic and customer interactions.

  • Measure website performance and improve our Services.

  • Analyze advertising performance and support relevant advertising.

  • Help detect fraud, security threats, and unusual activity.

Some cookies are necessary for essential website functions. Others may support analytics, personalization, or advertising.

You can manage cookies through your browser settings and, where available, the privacy or consent controls provided on our website. Blocking certain cookies may affect the availability or functionality of some features.

The use of cookies and similar technologies is subject to applicable privacy and data protection laws.

5. How We Disclose Personal Information

We may disclose personal information to third parties in the following circumstances, subject to this Privacy Policy and applicable law.

Shopify and Store Service Providers

Our website is powered by Shopify. We may share relevant information with Shopify and other service providers that help us operate our store, including website hosting providers, payment processors, shipping and fulfillment providers, customer service platforms, analytics providers, and technical service providers.

These parties may process information as necessary to provide their services or fulfill their responsibilities.

Advertising and Marketing Partners

We may share certain information with advertising and marketing partners to measure campaign performance, understand interactions with our website, and support advertising activities.

Depending on where you live and the applicable legal definitions, certain disclosures for targeted advertising may be considered a “sale,” “sharing,” or “targeted advertising.” You may have the right to opt out of some of these activities.

At Your Direction or With Your Consent

We may disclose information when you request or authorize us to do so, including when information is needed to provide a service you have requested.

Legal Compliance and Protection

We may disclose information when reasonably necessary to comply with applicable law, respond to lawful legal process, protect our rights, investigate suspected fraud, enforce our agreements, or protect our customers and other individuals.

Business Transactions

Personal information may be disclosed in connection with a merger, acquisition, restructuring, financing, sale of assets, bankruptcy, or similar business transaction, subject to applicable legal requirements.

We do not disclose personal information for purposes unrelated to the operation of our Services except as permitted or required by applicable law.

6. Relationship with Shopify

Our Services are hosted by Shopify, which collects and processes personal information about your access to and use of our store to provide and improve its services.

Information you submit through our Services may be transmitted to Shopify and its service providers. Depending on the services and features enabled by our store, Shopify may also process information about your interactions with our store, other merchants, and Shopify itself to provide enhanced features, analytics, personalization, or other services.

Shopify's processing of personal information is subject to its own privacy practices and applicable legal obligations.

To learn more about how Shopify processes personal information, please review the following resources:

Depending on where you live, you may be able to exercise certain privacy rights through Shopify or directly through our store, depending on the type of information and processing involved.

7. Advertising and AppLovin

We may work with advertising partners and measurement providers to understand how visitors interact with our website, measure campaign performance, and improve advertising activities.

These partners may use cookies, pixels, device identifiers, browser information, and similar technologies, subject to applicable law and the settings or permissions available to you.

Our advertising activities may involve measuring interactions with product pages, shopping carts, checkout pages, and other website features. The information used and the purposes of processing may depend on the advertising services configured for our store.

For information about AppLovin's privacy practices, please visit its official Privacy Policy:

https://legal.applovin.com/privacy/

You may also have the right to opt out of certain targeted advertising or personal information sharing activities, depending on your location and applicable privacy laws. Please see the “Your Privacy Choices and Rights” section below.

8. Your Privacy Choices and Rights

Depending on your location and applicable law, you may have some or all of the following rights regarding your personal information. These rights may be subject to exceptions, limitations, and identity verification requirements.

Right to Access or Know

You may have the right to request information about the personal information we hold about you and how it is used or disclosed.

Right to Delete

You may have the right to request deletion of certain personal information, subject to applicable legal exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

In certain circumstances, you may have the right to receive a copy of personal information you have provided to us in a portable format or request that it be transferred to another organization.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you live, you may have the right to opt out of the “sale” or “sharing” of personal information or the processing of personal information for targeted advertising, as those activities are defined under applicable privacy laws.

Your Privacy Choices

As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.

Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.

To submit a privacy or opt-out request, email us at service@luvtixo.com with the subject line “Privacy Request” or “Privacy Opt-Out Request.” Please describe your request and, where relevant, whether it concerns the browser or device you are using or information associated with your customer account. We may need to verify your identity before processing the request.

Where a dedicated privacy choice or opt-out tool is available on our website, you may also use that tool to submit your request.

Global Privacy Control (GPC)

Global Privacy Control is a browser or device signal that communicates a user's privacy preference. Where required by applicable law, and to the extent our systems support the signal, we will process a recognized GPC opt-out preference as a request to opt out of applicable sale, sharing, or targeted advertising activities for the browser or device sending the signal.

If we can associate the device sending the signal with a customer account, we will apply the request to the account where required and technically supported.

To learn more about Global Privacy Control, visit:

https://globalprivacycontrol.org/

Except as required by applicable law, we do not recognize other browser-based “Do Not Track” signals that are not supported by our systems.

Marketing Communication Preferences

You may opt out of promotional emails by using the unsubscribe link included in those emails, where available. Even if you opt out of marketing communications, we may still send non-promotional messages necessary to fulfill orders, provide account notices, or respond to customer service requests.

Exercising Your Rights

You may exercise applicable privacy rights by contacting us at service@luvtixo.com. Please describe the right you wish to exercise so we can review your request.

We may request additional information to verify your identity and protect against unauthorized access. We will respond within the time required by applicable law.

We will not unlawfully discriminate against you for exercising privacy rights available to you under applicable law.

Where permitted by law, you may authorize another person to submit a privacy request on your behalf. We may require evidence of that authorization and may independently verify your identity.

Additional Rights for UK and European Economic Area Residents

If you reside in the United Kingdom or European Economic Area, you may have additional rights, subject to applicable law and relevant exceptions. These may include:

  • The right to object to certain processing of personal information.

  • The right to request restriction of processing in certain circumstances.

  • The right to withdraw consent where processing is based on consent.

Withdrawing consent does not affect the lawfulness of processing carried out before the withdrawal.

You may also have the right to lodge a complaint with your local data protection supervisory authority.

9. Third-Party Websites and Links

Our Services may contain links to websites, platforms, or services operated by third parties.

If you follow a link to a website that is not operated or controlled by Luvtixo, you should review that third party's privacy policy, security practices, and terms of service before providing personal information.

We are not responsible for the privacy, security, content, or practices of third-party websites or services, except where applicable law provides otherwise.

The inclusion of a third-party link does not necessarily constitute an endorsement of that website or its operator.

10. Children's Privacy

Our Services are intended for a general shopping audience and are not directed to children under the age of 13.

We do not knowingly collect personal information directly from children under 13. If you believe that a child has provided personal information to us, please contact service@luvtixo.com so we can review the matter and take appropriate action where required by law.

Where applicable privacy laws impose additional requirements concerning children's personal information, we will comply with those requirements.

11. Security and Retention of Personal Information

We use reasonable administrative and technical measures intended to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of electronic transmission or storage can be guaranteed to be completely secure. We cannot guarantee absolute security, and information transmitted over the internet may be exposed to risks outside our reasonable control.

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including processing orders, providing customer support, managing returns and refunds, maintaining business records, resolving disputes, preventing fraud, and complying with legal obligations.

Retention periods may vary depending on the type of information, the purpose of processing, applicable legal requirements, and the circumstances of a particular request or transaction.

12. International Transfers

Luvtixo is operated by Guangzhou Medao Technology Co., Ltd. Personal information may be processed or stored in countries other than the country in which you reside, depending on the location of Shopify and our service providers.

Where personal information is transferred internationally, we will take steps required by applicable law to support the transfer and protect the information.

For transfers from the United Kingdom or European Economic Area, where applicable, we may rely on recognized transfer mechanisms, such as Standard Contractual Clauses or equivalent safeguards, unless another lawful transfer mechanism applies.

The laws governing personal information in the country where it is processed may differ from those in your country of residence.

13. Complaints

If you have concerns about how we collect, use, or disclose your personal information, please contact us using the information provided in the Contact section below.

We will review your concern and respond as reasonably necessary and as required by applicable law.

Depending on where you live, you may also have the right to appeal a privacy decision or lodge a complaint with the relevant data protection authority.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website features, service providers, legal requirements, or operational needs.

When we make changes, we will post the revised policy on this page and update the “Last updated” date. Where required by applicable law, we will provide additional notice or obtain consent for material changes.

We encourage you to review this page periodically to stay informed about our privacy practices.

15. Contact

If you have questions about this Privacy Policy, our privacy practices, or wish to submit a privacy request, please contact us using the details below.

Store Name: Luvtixo

Website: https://luvtixo.com/

Operated by: Guangzhou Medao Technology Co., Ltd.

Business License Entity: Guangzhou Medao Technology Co., Ltd.

Email: service@luvtixo.com

Phone: +1 9294511308

Registered Address: Room 504, No. 6, Panlong West 5th Lane, Nancun, Baiyun District, Guangzhou, Guangdong, China

For privacy-related requests, please use the email subject line “Privacy Request” or “Privacy Opt-Out Request” so that we can identify and review your request appropriately.